Question 1

What are the steps from research to a published article?

Accepted Answer

Research Studio runs the keyword, SERP, citation, and evidence lenses on your topic in one pass, clears each bucket against a threshold, then generates a 12-section brief that hands straight to the Content Editor as a pre-filled draft — from topic to sourced brief in one workflow.

Question 2

How do you write a content brief?

Accepted Answer

A brief worth writing from settles four things before anyone drafts: the query and the intent behind it, what the pages currently ranking already cover, the angle that adds something they do not, and the evidence backing each claim. Assembled by hand that is a few hours per topic. Research Studio produces the same shape as a 12-section brief with its sources attached, so the writer starts from a position rather than a blank page.

Question 3

What does SEO content actually mean?

Accepted Answer

Content written to answer a real query well enough that a search engine — and now an answer engine — is willing to put it in front of someone. It is not keyword density or a word count; it is coverage, evidence, and structure that can be extracted and cited. That is why research comes before writing here rather than optimisation coming after.

Question 4

What are the five research lenses, and why run them in parallel?

Accepted Answer

Keyword demand, SERP structure, citations, evidence, and competitor coverage each answer a different question about a topic, and running them together is what lets the brief reconcile them — a term with strong volume but no citable evidence behind it is a different proposition from one with both. Run sequentially you would get five reports; run together you get one judgement.

Question 5

What is the readiness gate, and what happens if a topic fails it?

Accepted Answer

Each research bucket has to clear a threshold before a brief is generated. If a topic cannot gather enough credible sources or evidence, it does not quietly produce a thin brief — it tells you the topic is not ready and which lens came up short. That is the point: a brief built on nothing produces an article built on nothing.

Question 6

Where does the research actually come from?

Accepted Answer

Live search results, the pages currently ranking for the topic, and the sources those pages cite — gathered at run time rather than recalled from a model's memory. Every claim that reaches the brief carries the source it came from, so you can check it before you write rather than after someone questions it.

Question 7

What happens to the brief once research finishes?

Accepted Answer

It hands straight to the Content Editor as a pre-filled draft — the 12 sections, the sources, and the angle all carried across — so there is no copy-paste step between researching a topic and writing it. From there it goes through the same Quality Gate as any other draft.

Question 8

Can I run research for several sites or clients?

Accepted Answer

Yes. Research runs against the site you have selected, so the keyword set, the competitor context, and the brand voice applied to the brief are that client's, not a house default. Switching sites switches all of it.

Question 9

Can I bring my own topic, or does it have to come from the board?

Accepted Answer

Either. You can type a topic straight in, or send one across from the Opportunities board with its scoring context attached. The research itself runs the same way regardless of where the topic originated.

Question 10

How much does a research run cost?

Accepted Answer

Research runs draw on your plan's monthly allowance rather than being priced individually, and your dashboard shows what is left and when it resets. Solo is $79/month, Business $179/month, and Agency $399/month, with the allowance scaling by tier. Paying yearly saves 25%.

Question 11

Does a topic that fails the readiness gate still use my allowance?

Accepted Answer

The research itself has already run by the time the gate reports — that is how it knows the topic came up short — so it does count. The gate is there to stop you spending the far larger cost of writing and publishing an article that had nothing to stand on.

Question 12

Can I try it before I pay?

Accepted Answer

Yes — every plan starts with a 7-day free trial, credit card required, cancel anytime, with enough allowance to take a real topic through research and into a brief. Paid plans also carry a 14-day money-back guarantee.

From a topic to a publish-ready brief.

Five research lenses, one run

Deep research that ends in a brief, not a pile of tabs

Watch the research happen, source by source

A readiness gate before anything is written

A 12-section brief, not a paragraph

Hand it to the writer in one click

Topic in, brief out, in four steps

Questions about Research Studio

Turn your next topic into a brief your team can publish